
It is the most wonderful time of the year, but for investors, it is also the most conflicting.
One side of your brain is calculating the cost of Christmas gifts, travel, and that inevitable New Year’s Eve party. The other side is looking at your portfolio and wondering: “Should I be putting money to work right now, or should I wait until the dust settles in January?”
At PairCompare, we analyze financial products all year round, and we’ve noticed a fascinating trend in the alternative investment space (P2P lending, crowdfunding, and crypto) that suggests the answer isn’t as simple as “save money for gifts.”
Here is our verdict on the “Before vs. After” Christmas debate, followed by a glimpse into what the alternative investment landscape will look like in 2026.
Part 1: The Showdown – Investing Before vs. After Christmas
Is it better to be a “Smart Santa” (investing in December) or a “New Year Resolver” (waiting for January)? Let’s compare the data.
The Case for Investing NOW (December)
1. Beating the “January Cash Drag” This is the biggest secret in P2P lending. In January, thousands of investors make “New Year’s Resolutions” to fix their finances. They flood platforms with deposit transfers.
- The Result: A surplus of capital and a shortage of available loans. This causes Cash Drag—where your money sits in your account uninvested, earning 0% interest for days or weeks.
- The Strategy: By setting up your auto-invest strategies in December, you are typically “first in line” for loans when the January rush hits.
2. The “Advent Calendar” Effect December is historically the most generous month for platforms. To keep liquidity high during the holidays, many European platforms (like Mintos, Esketit, or Monefit) launch “Holiday Campaigns” or “Birthday Specials” (as seen with SmartSaver recently). These often include cashback bonuses (0.5% – 1%) or temporarily boosted interest rates that disappear by Jan 15th.
The Case for Waiting (January)
1. The “Financial Hangover” Check December is a liquidity trap. If you over-invest now and face an unexpected bill on December 26th, withdrawing from a locked P2P vault or real estate project is often impossible or comes with a hefty fee. Waiting allows you to assess your true disposable income after the festive spending is done.
2. Fresh Allocations Many platforms release their new yearly roadmaps and risk reports in January. Waiting gives you the chance to see which originators are starting 2026 strong and which ones are struggling, allowing for a more informed rebalancing.
The PairCompare Verdict:
Split the difference. Don’t dump your entire savings in now, but do not wait until mid-January. Open your positions in December to lock in any holiday bonus rates and secure your spot in the queue to avoid cash drag. Keep your emergency cash liquid for gifts, but let your investment capital get to work before the crowd arrives.
Part 2: The Crystal Ball – Alternative Investments in 2026
If you are locking money away for 12, 24, or 36 months, you need to know what the world looks like when that money matures. Here is our outlook for the Alternative Investment market in 2026.
1. The “Yield Gap” Widens Again
By 2026, analysts expect the European Central Bank (ECB) interest rates to stabilize around 2.0% – 2.5%.
- What this means: The days of getting 4% on a basic bank deposit will likely be fading.
- The Shift: As bank rates drop, the 10-12% returns offered by P2P and private credit will become highly attractive again. We predict a massive inflow of institutional money into European P2P in 2026, which stabilizes platforms but might slightly compress yields. Lock in long-term high rates now if you can.
2. The End of the “Wild West” (ECSP is King)
By 2026, the transition period for the European Crowdfunding Service Providers (ECSP) regulation will be a distant memory.
- Platforms that failed to get licensed will be gone.
- The market will be dominated by fewer, larger, and highly regulated “Super Platforms” that offer cross-border investing (e.g., a German investor easily funding a solar park in Spain).
- Prediction: Safety goes up, but compliance costs might mean slightly lower fees for platforms—or slightly lower net returns for investors (think 9% instead of 11%).
3. Green is the New Gold
In 2026, “Alternative Investing” will be almost synonymous with Green Energy. With the EU pushing hard for 2030 climate goals, we are seeing a surge in crowd-lending for solar parks, wind turbines, and energy-efficiency retrofits. These loans are often government-backed or heavily subsidized, offering a unique “Lower Risk / High Yield” profile that didn’t exist 5 years ago.
Summary
The smart money isn’t waiting for the ball to drop on New Year’s Eve.
- Action: Check for December bonus campaigns on your favorite platforms to beat the January cash drag.
- Strategy: Look for opportunities to lock in current high yields for 2+ years, as general interest rates are projected to settle lower by 2026.
Ready to find your next investment? Compare the top European Investment Platforms now on PairCompare

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